Although having grown to a larger business over the years, Cougar Shoes continues to focus on the philosophy they began with: support local business.
2 min read
Burlington Post, August 29, 2019
The family run business has since been passed down three generations and is now run by brothers Ron and Steve Sedlbauer. Their father and uncle began the business in 1948 on Clark Avenue, which was then called Susan Shoes Ltd., named after the brothers’ mother and sister.
“Supporting local business and the community was something that was engrained in me by my father,” Steve Sedlbauer, President of Cougar Shoes explained. “He once gave me a valuable piece of advice, ‘one day your biggest customer may leave you high and dry, but your small independent guys will always be there’.”
For as long as the brothers can remember, supporting local companies has been a top priority. Cougar Shoes partners with Joelle’s on Brant Street and Factory Shoe Outlet on Fairview Street to sell their shoes. While they do work with larger retailers, they’ve still maintained a focus on their roots.
“The business started in Burlington and remains here today,” Ron Sedlbauer, vice president of Cougar Shoes said. “Both my brother Steve and I have chosen to live, raise our families and grow the business together here in Burlington. We also have many Burlington and surrounding area residents working at our corporate head office.”
While the roots of the company are in Burlington, the brothers also focus on expanding the brand, distributing worldwide to international customers who are proud to support a Canadian business.
As a Canadian made brand, the brothers say the footwear is crafted specially to survive the harsh winters, keep your feet warm and bring a stylish element to winter boots.
This year, Cougar Shoes launched its first spring/summer collection with both sneakers and sandals.
Our Heritage Collection has the most iconic boots in our design archives from the past 50 years.
Treat your feet to our luxury leather summer sandals. Water repellent and stain resistant!